Support Your Members
Once you have your membership site up and running, it’s important to provide them with world class support.
These are your raving fans, your tribe, your subscribers.
They are the reason you do what you do.
However, when we are providing customer support, we’re working “IN” our business, rather than “ON” our business.
Little tasks like helping someone with a credit card processing failure, fixing a broken link, posting content, or responding to email can quickly eat up your time that you had set aside for your creativity and production.
These customer support tasks need to be given to a caring and competent person who understands the true meaning of service and the power of putting the subscriber first.
Your customer support emails are a golden opportunity to care for, support, and possibly make someone’s day. The right customer support can create a customer for life.
The wrong person in a support role can destroy your reputation and cripple your bottom line.
But, YOU cannot be this person… You need to be creating, writing, speaking, and producing … tasks that are generating income.
This is one of the easiest places to apply the 80/20 rule… hire a great support person or team to take care of your tribe and free up your time to create.
You’ll be glad that you did.